How a retirement community thrived and grew during the Pandemic

It may have surprised some that seniors were out shopping for retirement communities during a pandemic.

SaddleBrooke Two is a Retirement community located just north of Tucson. It has seen record-breaking sales. Buying Demand coupled with supply issues has outpaced new homes. Resales sold quickly before they even hit the market.

What factors continue to drive the demand for medium and resort living communities like SaddleBrooke Two?


Retirement communities focused on two buying factors, activities, and wellness. Retirees were looking for locations that provided enhanced safety protocols and socialization.



Community support at the height of the pandemic was tremendous at SaddleBrooke. The local In-community pharmacy teamed up with the Senior Village at Saddlebrooke. Working in advance, the area was approved by the State as a distribution point. The community was able to provide vaccinations to staff and residents. Drive-thru clinics for golf carts mobilized the community to a quicker vaccination rate. This reduced the spread of the virus in the community. Two hundred volunteers organized the COVID-19 vaccination blitz of over 6,000 residents right in the community.

SaddleBrooke Volunteers Covid Vaccination Blitz

The community has several restaurants managed by the homeowners association. Patio spaces were available for outdoor socialization and dining. Chefs prepared to-go options which were added to the menus.

Buildings in SaddleBrooke Two including, Restaurants, fitness centers, ballrooms, meeting rooms, and the unique 480-seat performing arts theater were all outfitted with an Ultra-Violet Light Sanitization system. This HVAC system is an effective means of reducing airborne bacteria and viruses in buildings. It is a system that has been used in hospitals for over 100 years.

While much of the world was gripped tight by isolation factors, the community was able to modify many activities for residents. Golf, tennis, pickleball, and other outdoor activities are always popular. By quickly adjusting protocols, residents maintained many activities. Although nothing was easy, during the height of the pandemic, community concerts and neighborhood cul de sac parties allowed residents to socialize and forge on with life. Fortunately, the area benefits from weather that allows for outside activities. Homes and amenity centers have great outdoor covered patios and courtyards.

Communities that succeed have scenic locations in proximity to activities inside and outside the community. They can not rest on their laurels. Communities must provide updated spaces with a wide variety of amenities. There is a demand for health, wellness, and an active lifestyle. Newer residents want a connection to nature along with top-class amenities.

One of the newest additions to the SaddleBrooke Two staff is an executive chef who trained and worked at two of the top national spas. Before joining the SaddleBrooke Two team, Louis Ortiz spent the first 8 years of his culinary career at Canyon Ranch, learning how to prepare different types of healthy cuisine. He then moved to the Miraval resort and spa. There he continued to grow his knowledge of healthy fine dining. During his time at Miraval, he also led classes pairing spirits with unique dishes.

Good designs, investments in facilities, staff, and a winning location can help any community to be the best retirement location.

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